In today’s competitive landscape, how can brands stand out?
Branding is the process of cultivating and managing a company’s brand identity through assets and actions. The goal is to create a distinct identity in the minds of the target audience and stakeholders.
It’s a common misconception that branding is all about aesthetics and visuals. Branding helps distinguish you from the rest of the competition and communicate what you offer, highlighting what makes you unique. It also affects your brand’s perception and reputation, or how your target audience associates your brand in their mind.
There are many ways to communicate your company’s branding. One of them is through branded merchandise—promotional items designed with your brand’s logo and tagline. From simple stationery to more creative t-shirts, gadgets, and accessories, branded merchandise today can come in various shapes and forms.
8 Benefits of Branded Merchandise to Your Business
While advertising costs can be generally higher than promotional costs, branded merchandise presents itself as a cost-effective way to build brand awareness. Using branded merchandise as an advertising strategy can both promote your brand’s message and attract potential customers.
Let’s take a closer look at the different benefits branded merchandise can give your business.
Increases Brand Recognition
Creating merchandise for your brand can help generate more awareness and recognition. Just like any advertising platform like a TV commercial or a newspaper ad, the branded merch item can become an extension of your brand for your audience to see. What sets it apart is its interactive nature. Customers can’t always bring home the advertisements they see, much more interact with them.
Branded items on the other hand are things they can take home and use on a daily basis, like a branded coffee mug they can use for their morning routines or a branded notepad they can use in their home office. When your customers use and interact daily with items branded with your logo on them, helps keep your brand in your customer’s minds.
Emotional Connection with Customers
Branded merchandise is typically functional and often helps solve a pain point. For example, your brand might decide to give away branded pens and notepads during a conference or trade show. These items would give the attendees a neat way to take notes during the talks, solving a pain point.
Because your brand logo is displayed on the item, the positive experience they get with using your branded item can be associated with your brand. This helps establish an emotional connection with your audience by making them feel that you care for their pain points and value their experience.
Strengthens Customer Loyalty
One common tactic is giving away branded promotional products for every purchase. For customers, this simple gesture can mean that you value them and want to reward them for the purchase.
Research shows that 83% of customers would experience stronger loyalty to a brand that would give them a promotional product. Incorporate branded merchandise into your marketing strategy and increase your customer’s loyalty.
Cost-Effective Marketing
Unlike other marketing activities, branded merchandise has the advantage of longevity. In a world where billboard ads and social media ads only last as long as your budget allows, merch continues to exist as long as they are well-built and quality-made.
Promotional tote bags or backpacks can last a couple of years and offer a practical use of letting your customers carry around their items. Invest in high-quality branded merchandise to make sure that you get your money’s worth in advertising.
Enhances Employee Engagement
Strong company branding contributes to a stronger sense of purpose, which can help unite a team. Wearing or using branded merchandise helps foster a sense of belonging and strengthen the team’s bond especially when worn during company events or team building.
There’s no better way to display your company culture than with a well-curated induction package that includes a collection of various items and branded merchandise. Right from the get go, make your newest hires feel welcomed with branded merchandise that lets them feel like they’re part of the team.
Customisation and Personalisation
80% of consumers believe that personalised gifts are more thoughtful than non-personalised ones. Branded merchandise can be tailored and personalised to your audience to create a much more memorable experience.
Understanding who your target audience is and their demographics and interests is the first step in narrowing down what promotional items you can use. You can also tailor it to fit your current event, for example including branded water bottles and towels for a fun run giveaway.
Expands Business Reach
Introduce your brand to a whole new audience with the strategic use of promotional item giveaways. Corporate events, conferences, and trade shows often involve setting up booths to promote your brand’s products and services. Using branded promotional product giveaways can help draw more attention and drive foot traffic to your booth.
Promotional item giveaways can be a great way to introduce your brand, by taking the shape and form of a functional or trendy item. Whether it’s a limited edition company anniversary merchandise or a functional item they can use in their daily routines, promotional items are versatile marketing tools that can make your events much more memorable.
Creates Long Lasting Impressions
Unlike other promotional channels, branded merchandise lasts. 85% of consumers remember the advertiser who gave them the branded merchandise. This sets it apart from the other forms of advertising when it comes to longevity.
Its physical and tangible nature ensures more chances for awareness and engagement for your consumers because it can be used plenty of times.
Customers who are satisfied with getting your merchandise also can partake in social sharing by sharing their experiences with your brand on social media and recommending it to their friends and family.
Create Your Branded Merchandise with Red Tomato
With so much competition around, companies should look into investing in their brand strategy. Utilising branded merchandise is a cost-effective way to increase brand awareness, reach, and engagement.
Promotional products used for merchandise are often functional and relevant for everyday customers and have broad appeal, which makes it a great avenue for advertising. They can be bundled with the product or services or act as giveaways during trade shows and conferences.
Level up your branded merchandise and bring your creative ideas to life with Red Tomato! Book an ideas call with us and get started.
Promotional products, often referred to as branded merchandise, have become an indispensable tool for businesses seeking to establish a strong brand identity. These are tangible items, usually imprinted with a company’s logo, slogan, or message that serve as marketing vehicles to leave a lasting impression on target audiences. Typically, promotional products are used as a long-term branding effort or part of event marketing efforts as giveaways.
Unlike marketing activities that are typically geared towards short-term goals like promoting a sale, branded merchandise falls into the continuous strategy of advertising to build long-term brand awareness.
Nailing the execution of promotional merchandise relies on careful selection and strategic implementation. By understanding the nuances of promotional product marketing, businesses can maximise their return on investment (ROI) and solidify their brand reputation.
Here are some tips on using promotional products effectively in your branding strategies and event marketing campaigns.
Define Clear Goals for Your Promotional Products
Promotional products are sometimes treated as one-offs during events and campaigns. But you will see more success if you treat promotional products as an integral part of your overall marketing strategy.
Just like any marketing effort, it’s important to start with defining clear goals. First, determine what your goals are. Do you want to increase brand awareness? Do you want to drive repeat customers? Or do you want to boost employee morale and engagement?
Knowing this is important because it will help dictate what promotional products will work, what your distribution strategy will be, and more.
Know Your Audience
Researching your target audience helps narrow down the kinds of branded merchandise that would best suit them. Conducting market research helps identify key details of your audience such as their age, gender, income level, lifestyle, and hobbies.
Even without getting professional market research done, you should have a clear picture of the characteristics of the people you want as customers.
Ask yourself these questions:
Where do they live?
What do they do for a living?
Do they have children?
What are their hobbies or things they like to do for fun?
What are their common pain points?
How can your product or service answer these pain points?
Choose the Right Products
There are two parts that go into choosing the right promotional product for your brand. The first is about the product’s usability. Branded merchandise is only as effective as the direct value it offers to your audience. The most common items you would see are pens and stationery items because of the innate functionality they give.
The next part is all about choosing a product that aligns and reflects with your brand identity. Promotional products become an extension of your brand so it would create a better impact if it aligns with your products, services, and identity. If you’re a technology-focused company, it would only make sense to have your branded merchandise be tech-related as well such as flash drives or power banks. That way, the product’s use would be better associated with your brand image whenever your customers use the item.
While there are many unique branded merchandise ideas you can try, ultimately the most ideal one is the product that naturally fits in your business’s brand identity. Try to think of what products come to mind when it comes to your business or industry and then customise it to feature your branding.
Integrate with Your Marketing Strategy
Marketing doesn’t happen in a silo. Instead of thinking of branded merchandise as a separate effort, think of it as an extension of your branding strategy. Synergising different marketing efforts and channels into one integrated, multi-channel approach ensures the best success for your campaign.
One example is to incentivise customers to buy more products so that they can get a limited edition branded merchandise item. Another is to encourage user-generated content by including a branded event hashtag on your promotional product to encourage recipients to post photos of themselves together with the freebies.
These are just a few ways on how you can get creative with your cross-channel marketing efforts. When executed right, your marketing strategy can help you reach your goals whether it’s to generate brand awareness or increase customer loyalty.
Leverage Corporate Events and Trade Shows
Corporate events and trade shows are great avenues to utilise promotional products seamlessly as freebies or giveaways. Branded giveaways at events are a great way to:
Boost engagement by attracting attendees to visit your booth, becoming a point of conversation.
Build brand awareness through items that the attendees would use long after the event is done, keeping your brand top of mind.
Generate leads by using the freebies as incentives to leave their contact information
Stand out from the rest of the competition by incorporating unique promotional product ideas like the branded socks done by AIG in a conference. Be creative with your distribution strategy, like for example including QR codes on your branded freebies during trade shows so that they can access an exclusive ebook.
Encourage User Engagement or Social Sharing
People love sharing positive experiences, whether it be through word-of-mouth recommendations or by sharing visually appealing photos. Integrating promotional products into your marketing strategy allows you to benefit from social sharing.
Creative, thoughtful, and uniquely designed branded merchandise can be photo-worthy for your customers to share about on social media. You can offer rewards for users who share photos with your merch and tag your company on social media, adding an interactive element and further encouraging sharing.
Since branded merchandise is very physical, there are a lot of user engagement opportunities you can play around with. Pair your promo products with a branded hashtag challenge on social media to encourage more people to post content. Set up an interactive booth at an event that lets your customers personalise their merch, making it both an engaging and shareable moment for both your brand and your customer.
Track and Measure Success
Once your promotional merchandise has been launched into the world, you would want to know how successful it is. Tracking the effectiveness of promotional products helps you understand their impact on your marketing efforts and that you get a good return on investment.
Use a mix of different KPIs to help give you a clearer and complete picture of your overall marketing success.
Lastly, don’t forget to optimise your future campaigns based on the results garnered. This helps ensure that your marketing is relevant and effective in meeting your desired goals.
Conclusion
Promotional products are an important in marketing strategy that brands can use for long-term brand awareness. With a thoughtful design and implementation of your bigger marketing strategy, promotional merchandise can become a powerful tool to extend your brand’s reach and engagement.
Knowing all of these tips can hopefully steer you toward getting your promotional products to bring you closer to your business goals.
Boost your brand and marketing strategy with the help of high-quality and custom promotional products. Contact Red Tomato today and learn how you can get started.
Every year, brands are looking for ways to connect with their audiences. A new season brings in more opportunities to tap into something timely and relevant.
Halloween, traditionally a night of spooks and ghoulish fun, has evolved into a major commercial holiday. For brands and businesses, it presents a unique opportunity to engage with consumers in a creative and memorable way. By tapping into the holiday’s spooky spirit, businesses can drive sales, enhance brand awareness, and foster customer loyalty.
Looking for ways to stand out this Halloween season?
Embrace the spooks and thrills this October by incorporating Halloween-themed promotional products. This is the perfect time for brands to get creative and channel the spirit of Halloween to create something memorable. In this blog, we’ll take a closer look at the various Halloween merchandise your brand can play around with to create a memorable holiday.
Why Promotional Products?
Compared to regular marketing promotions, promotional products are unique because they offer both tangible and intangible benefits.
They become a tangible extension of your brand that helps in creating a deeper connection with your brand. Branded promotional merchandise aren’t just items your customers see, but things they actually use and interact with daily which makes it more impactful. This helps improve brand awareness, recall, and engagement.
Additionally, promotional products can be strategically chosen to align with the brand’s message and target audience, making it a more personal and targeted marketing approach. For example, an electronics brand is attending a technology trade show so they decide to give branded mouse pads or laptop bags to people who drop by their booth.
When executed right, promotional products are a powerful and lasting marketing tool that helps your brand visibility and keeps your customers engaged.
Creative Halloween Promotional Item Ideas
Engage with your audiences in a memorable way this Halloween with the use of promotional products. We have rounded up creative and unique Halloween promotional item ideas to get you started.
Themed Apparel
Add a trendier twist to your usual merchandise giveaways and give your loyal customers something to look forward to for the spooky season. Give your usual branded apparel a fresh spin by designing them to be Halloween-themed.
Think of your usual crew neck t-shirts, hoodies, and tote bags decorated with Halloween designs, motifs, and colors – a skeleton shirt, anyone?
Looking to engage with your employees? Make Halloween-themed apparel part of their uniform to liven up office days.
Spooky Merchandise
Celebrating a Halloween party at the office? What better way to show your Halloween spirit than with merchandise perfect for giveaways such as branded trick-or-treat bags, pumpkin-shaped hats and plushies, and Halloween enamel pins?
Small, spooky merchandise like keychains, stickers, or temporary tattoos can be a fun and affordable Halloween giveaway. These items can be branded with your logo and a Halloween-themed design, making them a perfect addition to any trick-or-treat bag.
You can also incorporate Halloween-themed party supplies like branded paper plates, napkins, and cups. Sprinkle some thrills with skeletons, ghosts, and similarly designed decorations in your event place.
Eco-Friendly Halloween Items
Show your eco-friendly advocacy all year round with eco-friendly Halloween items. Think tote bags printed with Halloween motifs, skull and pumpkin-shaped notepads, and metal straws in a Halloween-designed pouch.
Appeal not just to Halloween enjoyers but also to eco-conscious customers that your company takes its sustainable commitment seriously.
Run a Halloween costume contest to give employees something to look forward to. Incentivise everyone’s participation through branded prizes, such as themed apparel or merchandise. Set up interactive photo walls and frames that highlight everyone’s costumes or the spooky decor in your event area. Lastly, make sure to have fun with the food and games by adding a Halloween twist, from werewolf games to blood-red juice, the only limit is your imagination.
If a Halloween-themed corporate event isn’t your thing, you can organise a simple trick-or-treat party that encourages everyone to participate and collect treats around different stations.
Tips for Effective Halloween Promotions
Target Audience
Consider who your main target audience is and tailor your promotional products accordingly. While promotional items can have broad appeal, being relevant to your demographic’s preferences makes a world of difference in its effectiveness and memorability.
Product Quality
Your promotional product is as only good as its quality. Ditch the generic merchandise that is cheap and Select suppliers that offer quality-made products that are long-lasting so that you can deliver lasting impressions and engagement over the product’s lifespan.
Brand Consistency
Even the unique and best-designed promotional merch items won’t serve their purpose if you fail to connect them with your brand. Achieve brand consistency by choosing items that align with your products, brand values, and company culture. That way, your merchandise can be more memorable by also serving the double purpose of connecting with your brand identity.
Timing
An effective campaign has to be planned in advance. Getting the timing right can mean that you distribute and execute your plans according to schedule, delivering the most impact. Planning in advance also lets you secure the promotional products you want early, beating the holiday season rush.
Tracking Results
Lastly, track the results of your Halloween event and campaign to ensure its success. Hand out surveys to your clients or employees, conduct focus groups, or ask them personally in a follow-up. Gather their feedback to determine your campaign’s effectiveness, the promotional products your audience liked, and things that can be improved. Knowing this helps you optimise better for your next promotional campaigns.
Make Halloween Memorable with Promotional Items
Seasons like Halloween are a great way for brands to engage with a wider audience through relevant themes and captivating visuals. Apart from the usual marketing tactics, promotional items can be tailored and designed to be a part of your company’s Halloween marketing activities.
Explore custom Halloween promotional products to make memorable brand experiences. Bring your unique branded ideas come to life with Red Tomato – book an ideas call today!
Halloween is more than just a kid’s holiday. With the spookiest season just around the corner, why not celebrate Halloween in a spooktacular way with the rest of your team?
More than creating a fun break from business as usual, celebrating Halloween at the office can help boost your employee engagement and morale. Halloween is the perfect time to play dress up, decorate the office, and explore fun activities trick-or-treating, games, or mini contests to get everyone pumped for the occasion. Keep your team engaged this Halloween with games and activities that entertain, build camaraderie and foster teamwork.
If you’re looking to add a touch of Halloween magic to your workplace, look no further. Here are 9 different Halloween activity ideas that are fun and engaging for your team – whether it’s a large corporate event or a small remote team.
9 Fun Ways to Celebrate Halloween At Work
Halloween Costume Contest
Halloween is synonymous with costumes, so a costume contest is a natural way to celebrate the holiday. Whether you’re into spooky characters or more creative themes, a costume contest can transform an ordinary day into a memorable one.
To recognise your employees’ creativity and effort in dressing the part, consider hosting a costume contest with various award categories. From the spookiest costume to the most creative or best-dressed team, the possibilities are endless.
As a token of appreciation, consider providing custom-branded hoodies as a takeaway. These hoodies can serve as a lasting reminder of your Halloween event and your team’s festive spirit.
Spooky Decoration Contest
Ignite your team’s competitive spirit with a spooky decoration contest! The team or individual with the most creative and impressive workspace will be rewarded with special prizes.
Clearly outline the contest guidelines, including acceptable decoration materials and the level of creativity expected. During the event, host a guided tour so everyone can admire the unique and festive decorations.
To add a personal touch, provide branded Halloween decoration kits. These kits can inspire your team and help create a truly spooky atmosphere in your workplace.
Trick-or-Treat Office Party
Don’t miss out on this staple Halloween activity this season. Indulge your inner sweet tooth this Halloween event with a fun-filled trick-or-treat party! Set up trick-or-treat stations throughout your office and encourage your team to dress up in their favorite costumes.
The best part about this Halloween event idea is that it’s suitable for large groups. It’s something anyone can participate in without asking much of them and it’s fairly easy to prepare.
Prepare branded candy bags filled with delicious treats that your employees will love. Invite everyone to make rounds when it’s trick-or-treat time. Even create a map of the different locations in your office where you plan to distribute the treats. For an extra special touch, consider personalising the treats or adding your employees’ names to the loot bags.
Halloween-Themed Team Building Games
Add a spooky twist to your traditional team-building games by incorporating Halloween-themed elements. Have your team participate in the games wearing their favorite Halloween costumes. From scavenger hunts to charades, there are plenty of team-building games to choose from that you can get creative with.
Make it extra special by adding branded company merchandise as rewards for the winning players and teams. Mix and match the different prizes for the level of difficulty of the games. A harder game can have a bigger prize that’s more enticing like branded Bluetooth Headphones or fitness trackers.
Werewolf Game
Tired of the same old party games? A werewolf game, also known as Mafia, offers a thrilling social deduction experience for your team. In this game, a small group of players are secretly assigned roles as werewolves, while the rest are villagers. The villagers must work together to identify and eliminate the werewolves before they can wipe out the village.
To add to the fun, encourage your team to dress up in costumes and create custom props to make the roleplaying more believable. Those not participating can enjoy the show as they watch the drama unfold.
Halloween Photo Booth
Create lasting memories with a Halloween-themed photo booth in the office. Provide your staff with branded Halloween props and accessories to add a fun and festive touch to their photos. Whether they want to dress up as a vampire or another spooky character, they’ll have a blast capturing unforgettable moments. One thing’s for sure. Your employees will cherish these photos as a reminder of your company’s Halloween celebration.
Virtual Halloween for Remote Teams
Remote teams can still experience the thrills and excitement of Halloween. Set up Halloween-themed virtual backgrounds for the video calls that everyone on the team will use for the celebration. While traditional trick-or-treating isn’t possible, you can still host a virtual costume party. Spread the Halloween spirit by sending your team Halloween-themed gift boxes filled with sweets, goodies, and other branded merchandise. This little gesture can show your employees that they are valued and you want them to share in these good memories.
Halloween Charity Drive
Setting up a Halloween charity or volunteer drive is a unique way to give back to your community while celebrating the holiday. Consider partnering with local organisations that need your help or with ones that align with your brand’s advocacy. Don’t forget to collect donations and organise volunteer activities that align with your chosen charity’s goals.
Blood red mocktails anyone? Or how about deviled eggs? There’s no better way to end the workday than with a Halloween happy hour. Host a Halloween-themed cocktail party with your Halloween-themed food and beverages. You can get creative with the event and decorate your pantry for Halloween or invite your employees to come in costume. Don’t forget to give them a related giveaway like a company-branded cocktail glass.
Make Halloween Unforgettable with Red Tomato
More than the temporary spooks and thrills, the best Halloween experience is one that lasts in their memory. Give your team an experience they will always cherish and look back on by celebrating Halloween together in your company’s own unique style. Whether you want to hold a costume contest or play some team building games, what’s more important is what they take home from the event.
Branded merchandise like a Halloween-themed shirt of your company can serve as memorabilia that can serve as a lasting reminder of that experience. Give your Halloween company celebrations a tangible keepsake with the use of branded Halloween items. Red Tomato can help level up your merchandise game with the right customisations to make it extra special.
Hiring the right employee can be a challenge. As business owners, you must go through interview rounds and deliberations to select the right candidates. It’s only proper that with much at stake, your new employees experience a proper onboarding process.
New employees’ first few weeks at the new job is the most crucial part. A Brandon Hall Group study reveals that organisations with a strong onboarding process improve their new hire retention rate by 82% and their employee productivity by 70%.
But how do you create a more welcoming onboarding process?
More than a well-planned induction, you can make your new hires feel a part of the team with a thoughtful induction package.
Induction packages or welcome packs are more than just generic merchandise you give to your employees. They have evolved to become engaging and interactive experiences that give your employees a taste of your company’s culture and values.
Let’s take a closer look at how induction packages can spell a world of difference in welcoming your new employees.
Why Induction Packages Matter for New Employees
Induction packages are a tool that helps in welcoming and integrating your new employees into the company and their new roles. They help complement your existing induction processes by providing new hires with:
A structured introduction to the company culture, values, and expectations
Tools that would aid their transition into their new roles
Knowledge and items that can help integrate them with the team
Giving your hires induction packages shows that you’re committed to the journey they’re about to embark on with your company. According to Gartner, a well-designed recognition programme can increase average employee performance by 11.1%.
A well-crafted induction package can bring a lot of benefits to your company.
Complement the Induction Experience: Throughout the induction process, new employees will learn more about the company processes, culture, and rules. An induction kit can complement this by providing supplementary information they can turn to long after the induction process has passed.
Boost Employee Engagement and Retention: A good first impression can go a long way. Employees who feel valued and appreciated tend to stay more engaged in their work. They are also more likely to remain loyal with the company.
Promote a Positive Company Culture:A welcome kit can’t save a poor induction process. But when used effectively with a structured programme, this can help set a positive start for your new hires.
Essential Items to Include in a New Employee Induction Package
Now you know how important it is to put together a welcoming induction package. But how can you curate the perfect blend of thoughtful and functional items for your welcome kit?
There is no right or wrong when building your own induction package. In fact, the most important thing to remember is to make sure it reflects what’s true for your company’s culture and values. To get you started, we’ve rounded up the essential items to include in your induction package for new employees.
Personalised Welcome Note
Picture this: your new employee opening the induction package and being greeted with a personalised welcome message from the CEO or other top-level executives. This helps set the tone for your new hire’s journey with the company. It also expresses the company’s excitement about having them join the team. Right from the start, they get to feel connected to the leadership team, creating a sense of belonging and appreciation.
Company Handbook and Other Important Documents
A company handbook is a staple in any new hire experience. There’s a big chance that in their first few days, your new employee won’t remember everything. This is why the company handbook is so valuable. It becomes a resource for them to learn more about the company’s rules, policies, and values on their own time.
Here are some of the other important documents you could include together with the handbook:
Employee forms, contracts, and admin paperwork
Team profiles or directory
Office maps
General information (nearby amenities, transportation options, parking, emergency protocols, etc.)
Whether the handbook and documents are physical copies or digital copies that can be accessed via a QR code, there are plenty of ways to put a spin on this to fit your ideal welcome kit.
Branded Office Supplies
Give your new employees something practical for everyday work. Branded office supplies are functional whether your work setup is in the office or remote. Keep employees organised and productive in their work desks with the help of items like calendars, stationery, and notepads.
Branded Apparel
Elevate your team’s identity and company culture with branded apparel. Whether they’re on the clock or enjoying their downtime, high-quality crew necks, hoodies, and caps will showcase your brand in style.
Not only does branded swag foster a sense of team pride but it’s also a practical investment. For companies that require a corporate uniform, including branded apparel in new hire induction packages is one way to ensure they’re equipped for success.
Wellness and Comfort Items
Show your new hires that you care about their health and well-being through wellness and comfort items. These are products that can help with relaxing, staying active, and becoming a healthier version of themselves. Promote a more active lifestyle with items like sports jugs, yoga towels, drifit shirts, and fitness trackers. Encourage a spa-like day at home with massagers, scented candles, diffusers, and sleeping masks.
Tips on Making an Impact with Your Induction Package
Want to make a memorable first impression on your newest team members? Here are some tips to keep in mind to make an unforgettable introduction.
Be Practical
Make a lasting impression by picking items that can be useful and relevant to their day-to-day lives. Remember that the more they use the items, the more they’ll relate the positive experiences with the item to your company.
Be Genuine
It can be tempting to check out what other companies did with their induction packages. However, the best welcome kit you could make is one that is true to your brand. What items would best reflect your unique company culture?
Remember that people are drawn to brands that have a strong purpose and identity. Make your brand experience consistent by making your induction packages reflect your culture and values.
Do Personalise!
Show your new hires that they’re valued. Personalise their welcome kit gifts with their names or items that match their hobbies and interests. No matter how big or small your personalisation is, what matters is the extra effort that went into it. Your new employees would be more motivated to know that their company took the time and effort to give them something meaningful.
Give Your New Employees A Warm Welcome with Red Tomato
Set up your new employees for success with the help of a thoughtful induction package. Investing on your new hires can help in both employee engagement and retention, saving you time and money in the long run.
From practical glass bottles to comfortable beanies, impress new hires with trendy and useful items perfect for the daily grind.
Innovate and Inspire
INNOVATE AND INSPIRE
Price: $165 + GST
Welcome Pack Inclusions
Swiss Peak Voyager Laptop Backpack
Swiss Peak TWS Earbuds
Vector Wireless Charger – Square
Omega Notebook
Cylon Bluetooth Speaker
The ultimate ensemble for forward-thinking professionals who thrive on creativity and innovation. Each item in this meticulously curated kit enhances both productivity and inspiration.
SURPRISE & DELIGHT
SURPRISE & DELIGHT
Price: $110 + GST
Welcome Pack Inclusions
Swiss Peak Stealth Vacuum Bottle
Stencil Half Zip Crew
Swiss Peak Traveller Umbrella
Silicone Phone Wallet
Ritz Bib Apron
Surprise & delight key clients, partners, or team members with the finer things like our premium bottle of wine, artisanal cheese selection box, and handpicked assorted gourmet chocolates.
GIVE THEM A WARM WELCOME
GIVE THEM A WARM WELCOME
Price: $70 + GST
Welcome Pack Inclusions
Swiss Peak Vacuum Cup
Gildan Softstyle
Bondi Bucket Hat
Kingston Notebook
Corolla Backpack
Welcome your newest hires with branded swag that will make them feel part of the team.
THE SUSTAINABLE ENSEMBLE
THE SUSTAINABLE ENSEMBLE
Price: $55 + GST
Welcome Pack Inclusions
Adora Aluminium Bottle
Sonnet Cotton Tote Bag – Colours
Monza Jute Tote Bag
RPET Compact Umbrella
Arabica Coffee Mug
Show your commitment to going green with a sustainable starter kit with quality and recycled items such as a jute tote bag, RPET compact umbrella, and an aluminum bottle.
THE GEN Z PACK
THE GEN Z PACK
Price: $90 + GST
Welcome Pack Inclusions
Swiss Peak TWS Earbuds
Silicone Phone Wallet
Vento Double Wall Cup
Everest Beanie
Berkeley Backpack
Bring the rizz on with gifts your Gen Z employees can enjoy from TWS earbuds to double wall cups for quick coffee runs.
THE MILLENIAL PACK
THE MILLENIAL PACK
Price: $90 + GST
Welcome Pack Inclusions
Mirage Steel Bottle
Classic Tee
Carnaby Cotton Tote Bag – Colours
Himalayan Vacuum Tumbler
Nirvana Backpack
Curate everyday essentials for millennials on the go with items like our cotton tote, vacuum tumbler, and backpack.
CLASSY AND MINIMALIST
CLASSY AND MINIMALIST
Price: $80 + GST
Welcome Pack Inclusions
Swiss Peak Luzern Pen
Omega Notebook
Premium Hood
Ritz Bib Apron
Metro Cup
Blend elegance and simplicity perfect for modern professionals with a premium hood, metro cup, an omega notebook, and more.
FUEL THE CREATIVE JUICES KIT
FUEL THE CREATIVE JUICES KIT
Price: $75 + GST
Welcome Pack Inclusions
Fuel Coffee Mug
Stencil United Crew
Cordia Cup
Powell Pro Foldable Stand
Atlantis Pen
Spark creativity with items that merge inspiration with essentials from a crew sweater to keep them comfortable in work sessions to a foldable gadget stand that helps with a creative desk setup.
EXECUTIVE ESSENTIALS
EXECUTIVE ESSENTIALS
Price: $110 + GST
Welcome Pack Inclusions
Swiss Peak Heritage Rollerball Pen &
Swiss Peak Heritage A5 Notebook
Gildan Softstyle – Adult V-Neck T-Shirt
Horizon Duffle Bag
Seattle Scarf and Gloves Set
Let executives work and travel in style. From a scarf and gloves set to luxury pens, they can find everything they need with our executive essentials set.
THE ULTIMATE TECH ENSEMBLE
THE ULTIMATE TECH ENSEMBLE
Price: $200 + GST
Welcome Pack Inclusions
Swiss Peak Voyager Laptop Backpack
Swiss Peak TWS Earbuds
Swiss Peak Luxury 15W Wireless Charger
Vector Wireless Charger – Square
Cylon Bluetooth Speaker
Stay connected with TWS earbuds, laptop backpacks, and wireless chargers, fit for every tech-lover ready to conquer the day.
GIVE THEM A WARM WELCOME
Pricing from $100.00 + GST
Welcome Pack Inclusions
Insulated Winter Jacket
Soft-Fit Company T-shirt
Embossed Leather Notebook
Insulated Travel Mug
Stainless Steel Water Bottle
Signature Series Ballpoint Pen
Cotton Tote Bag
Gear up for a cozy start, complete with essentials that give a warm welcome.
Eco Friendly
Sustainable
Customisable
SALES PERSON WELCOME KIT
Pricing from $35.00 + GST
Welcome Pack Inclusions
Protective Laptop Sleeve
Personalized Business Card Holder
Interactive Sales Presentation Pointer
Durable Mobile Phone Stand
Ecofriendly Power Bank
Premium Noise-Canceling Earbuds
Everything a salesperson needs, in one streamlined package.
Eco Friendly
Sustainable
Customisable
SURPRISE & DELIGHT
Pricing from $30.00 + GST
Welcome Pack Inclusions
Handpicked Assorted Gourmet Chocolates
Premium Bottle of Wine (with branded wine stopper)
Artisanal Cheese Selection Box
Perfect for those who savour the finer things while settling into a fresh start.
Eco Friendly
Local
Customisable
SURPRISE & DELIGHT
Pricing from $30.00 + GST
Welcome Pack Inclusions
Capri Glass Bottle
Kingston Notebook
Vistro Pen – Silver Barrels
Precision Mouse Mat
Welcome Cards
Suited for anyone looking for a rich welcome on their first day.
Eco Friendly
Local
Customisable
BUILD LONG LASTING MEMORIES
Pricing from $75.00 + GST
Welcome Pack Inclusions
Wireless Charging Pad
Eco-friendly Reusable Straw Set
Customisable PopSocket Grip
Limited Edition Enamel Pin
Twist Backpack
Soda Aluminium Drink Bottle
Trendy essentials that seamlessly blend style, function, and unforgettable memories.
Eco Friendly
Sustainable
Customisable
THE MILLENIAL PACK
Pricing from $40.00 + GST
Welcome Pack Inclusions
Eco-friendly Modular Backpack
Ambassador Bound Journal Notebook
Smart Mug
Multi-function Leather Cardholder
Bumper Stickers
Bullet Pen
Curated essentials that resonate with the millennial pace, wherever work calls.
Eco Friendly
Sustainable
Customisable
WELCOME KITS FOR CREATIVES
Pricing from $35.00 + GST
Welcome Pack Inclusions
Linen-bound Notebook
Stainless Steel Tumbler
Adjustable Phone Holder
Textured Card Wallet
Minimalist Desk Organizer
Sleek Black Pen
Ideal for creative minds, merging inspiration with essentials.
Eco Friendly
Sustainable
Customisable
INSTIL CORPORATE VALUES
Pricing from $45.00 + GST
Welcome Pack Inclusions
Branded Guidebook
Desk Plaque
Team Unity Puzzle
Value-based Achievement Badges
Inspirational Quote Calendar
Company History Coffee Table Book
Welcome essentials that subtly echo your company’s spirit.
Eco Friendly
Sustainable
Customisable
CLASSY & MINIMALIST
Pricing from $30.00 + GST
Welcome Pack Inclusions
Tailored Leather Wallet
A5 Hardcover Linen Notebook
Monochrome Desk Organiser
Sleek Metal Water Bottle
Minimalist Tote Bag
Neutral-Toned Lanyard
Ideal for the modern professional who appreciates elegance in simplicity.
