Top 10 Most Popular and Effective Promo Items for the Australian Market

Launching a product or service involves major steps in company branding, letting your target market know who you are and what you do. A significant part of this process is choosing the right marketing strategy to get people talking about your quality products and services. An effective method used worldwide, particularly in Australia, involves investing in promotional marketing products. Here, we highlight the top Australian promotional items that have proven to resonate with clients, establishing a company’s presence and generating buzz.

Promotional items are a tried and tested strategy. Expected benefits include:

  • Giving a positive experience to potential clients with your company
  • Increasing loyalty between you and your existing customer base
  • Making prospective clients “give back” to your company

Australia is a great place to grow your business. And whether it’s about increasing your market share, improving brand awareness, or widening your customer base, promotional products can help you achieve those goals.

Here are the top products that Australian clients love to help you get started!

A Tech-savvy Generation

1. Phone Stand

Let’s face it, smartphones will eventually take over every single piece of handheld technology we have today. From a measly bar with a small green-tinted display, our phone evolved into a computer, camera, and media player, just to name a few. It is not surprising that phone stands came out on top. In a 2019 study, there are more than 17 million smartphones being used in Australia alone.

We have:

Minimalist phone stand that is manufactured from natural bamboo and will display a smartphone horizontally or vertically. Bamboo is a natural material and because the plant is fast growing, it places less demands on natural resources and produces a material that is durable and versatile. Bamboo can also produce unavoidable variances in the grain pattern, colour and branding.

Bamboo Phone Stand

Price starts at $3.29

2. Universal charging cable

People most likely own multiple gadgets from different companies whether it’s a phone, a tablet, or maybe an e-book reader.

What do all of these have in common? They need to be recharged. What they don’t have in common? Charging heads.

We have:

Retractable connector cable which is effectively three cables in one and will work with virtually all modern electronic devices. It has a USB connector on one end and a USB Type-C connector on the other. Simply pull and flip the USB Type-C connector to expose a unique twin connector which has Lightning (for iPhone) on one side and Micro-B USB on the other. This cable is for charging only and is not designed for data connections.

Universal Charging Cable

Price starts at $5.85

3. Powerbanks

Speaking of phones, people can find themselves stranded with a dead phone in the most inconvenient of situations. Help them out by making sure they can get their gadgets juiced up.

These trusty peripherals can range from small ones that can hang as a keychain, to bigger ones that can charge multiple devices all at once.

We have:

Stylish 2200mAh power bank with input power of 5V/500mA and output power is 5V/1 Amp. It can be recharged in 4-5 hours from a USB port or a mains adapter. Comprehensive instructions and a Micro-B USB cable are included. An optional EVA carry case and a triple connector cable are available on request.

Keychain Powerbank

Price starts at $9.69

Timeless Top Australian Promotional Items

4. Shirts and hoodies

Shirts and hoodies are timeless because of their utility. As a giveaway, they can serve as small billboards that can be brought to where people are. They also forge company identity when given to employees.

You can also choose the type to give depending on the need. Fitness packages? Dri-fit shirt. Premium products? Embroidered hoodies.

We have:

Smart cut and sewn unisex t-shirt which features a rounded collar and short set-in sleeves manufactured from polyester pique which is moisture-wicking. It is available in six sizes and is manufactured from 130gsm polyester. This gives the garment a lightweight feel as well as provides an excellent branding surface. The t-shirt is a European fit.

Unisex T-shirt

Price starts at $7.43

5. Caps and headwear

Caps are perfect giveaways especially during the summer months when outdoor activities are all around and the sun is high up.

It’s useful, lightweight, and compact — every little thing that a client can ask for.

We have:

Premium quality, structured five panel trucker style cap with a padded polyester front and breathable mesh on the side and back panels. It has a pre-curved peak, a sweat band and an adjustable snap back closure which allows one size to fit most people.

Cruise Mesh Cap

Price starts at $5.43

6. Socks

Socks are great giveaways because they are practical and versatile. You can use it in any situation whether you want to feel cozy in the winter or comfortable during the summer season.

We have:

Jacquard knitted ankle socks that are available in small (US 5-7) and large (US 7-12) sizes, perfect for casual dress or activewear. The socks are woven from a quality blend of 80% cotton and 17% polyester with 3% spandex added for stretch comfort. The body of the sock can be woven in up to four colours at no extra cost. Up to three of these colours can be used in the cuff, heel and toe panels. The socks can be presented on an optional kraft cardboard header card which is available on request. The MOQ quoted is per size. A production lead time of 40 working days applies to this product by air freight, and larger orders can be sea freighted on request to reduce the freight cost.

Ankle socks

Price starts at $5.58

A Healthy and Sustainable Future for Top Australian Promotional Items

7. Tote bags, canvas bags, and market bags

One of the biggest consumer behaviour movements we have now is eco-friendliness. Consumers are now much more conscious about their impact on the environment and are doing steps to become more sustainable.

Tote bags and other reusable bags are becoming much more popular as a replacement for plastic bags. Putting your logo on one of these eco-friendly alternatives can help bring your brand to markets and grocery stores, among other places.

We have:

Classic two-tone tote bag which is manufactured from 285gsm natural unbleached cotton canvas with coloured trim. It has an internal slip pocket, a base gusset for added capacity and long carry handles.

Canvas tote bag

Price starts at $6.76

8. Reusable pouches

Pouches are convenient especially when it comes to traveling. You can store your toiletries, gadget peripherals, or important documents inside these small bags.

You can opt for eco-friendly options too by looking for pouches made from recycled materials.

We have:

Small cosmetic bag that is manufactured from soft poly-jute which gives it a trendy natural look. It has a zippered top closure and a base gusset for increased capacity.

Cosmetic bag

Price starts at $2.47

9. Mugs and bottles

Refillable drinking ware has also taken off in the past couple of years. Not only are they practical, but they also encourage us to reduce the use of single-use plastic cups and bottles.

You can choose depending on the occasion or need. You can give out Thermo mugs for everyday use, and you can also give out reusable tumblers for outdoor use like camping or hiking.

We have:

Sophisticated 600ml aluminium drink bottle with a timeless design and a smart painted finish. It is BPA-free, has a secure bamboo screw on lid and it can be presented in an optional black gift box. Bamboo is a natural material which produces unavoidable variances in the grain pattern, colour and branding. This product is not dishwasher safe and handwashing is recommended.

Aluminium bottles

Price starts at $7.77

10. Personal hygiene kits

The pandemic has undoubtedly made us much more conscious about personal health and wellness.

Looking after your health also won’t go out of style so your clients will surely appreciate giveaways that can help them stay clean no matter when and where.

We have:

Gel hand sanitiser in a convenient tube with a no mess flip cap and a carabiner clip. It has ingredients information on the back of the tube.

Gel hand sanitiser with carabiner

Price starts at $1.84

But no matter the popularity, also consider the kind of message you want your future clients to receive and how consistent your promotional products are with your company’s vision and branding. It’s all about introducing yourself through products that will surely last.

We offer eco-friendly and sustainable options and products that can fit various lifestyles from sporting, outdoors, technology, and dining. Visit our store to learn more about what we do and other creative promotional product ideas you can use for your welcome kits, marketing campaigns, or employee and client gifting.

RT Home Page Templates V4 Tradeshow page (CTA Image)

Use Our AI Merch Generator for More Tradeshow Item Ideas

What are you waiting for?

Book an Ideas Call

CTA Brush Stroke