AIG Event Gifts Brief
AIG came to Red Tomato to help them with merchandise for their thought leadership conference event in February which included the travel team session where they talked about Travel Risks. One of the ideas they had was to give away compression socks. They wanted to customise them with the AIG logo and colours. The target audience was brokers and each person that attended the conference got a pair.
We gave them 2-3 options sourced from our local suppliers and followed up with samples. AIG then pick the one that they liked and went with that. They were well received.