Sustainability Is in Our DNA
We're committed to making branded merchandise better, for your brand, your audience, and the planet. Every choice we make is designed to reduce impact and increase impact where it matters most.
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Giving existing plastic another use.
rPET is made using recycled PET plastic, helping reduce reliance on virgin material. It’s commonly used across bags, apparel, accessories and selected drinkware components.
Best considered for: lightweight, practical merchandise designed for repeated use.
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Durability with recycled content.
Recycled stainless steel combines recycled material with the strength and longevity expected from quality drinkware and everyday products.
Its durability can help extend product life, making it a strong option when the goal is merchandise people will keep and use regularly.
Best considered for: premium drinkware and long-term everyday use.
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Better fibres, backed by recognised standards.
Organic and certified textile options can support more responsible approaches to fibre sourcing and manufacturing.
Where applicable, we look for recognised certifications and supplier documentation rather than relying on broad sustainability claims alone.
Best considered for: apparel, totes, accessories and people-focused merchandise programs.
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1. Define Purpose
Start with the job the merch needs to do.
We clarify your audience, objective and intended use before recommending a product.
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2. Choose Better
Prioritise useful products people will want to keep.
We recommend merchandise based on relevance, quality, longevity and how naturally it fits into everyday life.
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3. Source Responsibly
Look beyond the product to how it is made.
We work with trusted suppliers and consider materials, manufacturing practices, certifications and available sourcing information.
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4. Minimise Impact
Reduce unnecessary impact along the way.
Where possible, we consider smarter packaging, efficient fulfilment and practical logistics to help reduce avoidable waste.
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5. Maximise Use
Make every product work harder for longer.
Useful, well-made merchandise has a better chance of being kept, used and remembered, creating stronger value for both your brand and the recipient.
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6. Consider the Next Life
Think about what happens when the product is no longer needed.
Where suitable, we consider opportunities for reuse, recycling, repurposing or more responsible end-of-life options.
Red Tomato is a promotional marketing agency based in Australia that has been delivering memorable branded promotional merchandise since 2006. We made it our mission to deliver innovative and custom-designed promotional items that make lasting impressions for our clients for years to come.