TOMATO SCOOP

Fresh Perspectives on
Promotional Marketing

Explore the current state and future of promotional marketing,
including insights on our AI Merchandise Generator, directly
from the creative geniuses at Red Tomato

Corporate Branding Through Promotional Merchandise: Ultimate Guide

Think of popular brand logos you could spot from far away or perhaps a slogan that instantly brings a brand to mind. These are just some of the examples of the power that good corporate branding can bring businesses.  But what is corporate branding? Corporate branding...

Latest Blog posts

8 Benefits of Branded Merchandise to Your Business

In today’s competitive landscape, how can brands stand out? Branding is the process of cultivating and managing a company’s brand identity through assets and actions. The goal is to create a distinct identity in the minds of the target audience and stakeholders. It’s...

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7 Ways How to Use Promotional Products Effectively

Promotional products, often referred to as branded merchandise, have become an indispensable tool for businesses seeking to establish a strong brand identity. These are tangible items, usually imprinted with a company's logo, slogan, or message that serve as marketing...

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Creative Halloween Promotional Item Ideas

Every year, brands are looking for ways to connect with their audiences. A new season brings in more opportunities to tap into something timely and relevant. Halloween, traditionally a night of spooks and ghoulish fun, has evolved into a major commercial holiday. For...

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9 Ideas For A Spook-tacular Halloween in the Workplace

Halloween is more than just a kid’s holiday. With the spookiest season just around the corner, why not celebrate Halloween in a spooktacular way with the rest of your team?  More than creating a fun break from business as usual, celebrating Halloween at the office can...

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Induction Package for New Employees: What to Include

Hiring the right employee can be a challenge. As business owners, you must go through interview rounds and deliberations to select the right candidates. It’s only proper that with much at stake, your new employees experience a proper onboarding process. New employees'...

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7 Branded Merchandise Ideas to Elevate Your Brand

One important but sometimes overlooked item in any marketing toolkit is promotional products. Promotional Products Association International (PPAI) reports that 73% of people want to receive promotional products more often.  Promotional products or branded merchandise...

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Spring Corporate Gift Ideas for Employees in 2024

Appreciating employees can go a long way. Employees are the backbone of every business and ensure the smooth day-to-day operations. As business owners, showing appreciation for employees should become a part of your handbook.  Think of how it would feel to work hard...

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