Those who choose to go the extra mile might get their client a settlement gift.
A settlement gift does more than just a congratulations and can have lasting benefits including a chance to work with you again.
In this blog, we’ll take a closer look at settlement gifts, what makes them so important, and how you can put together the ideal settlement gift for your clients. Also get access to our quick guide to settlement gifts below!
What Are Settlement Gifts?Given the competitiveness of the real estate industry, each client, lead, and interaction is as valuable as it gets.
One way to make sure that you are remembered long after the property sale is to give your client a settlement gift.
Real estate professionals make use of settlement gifts for the following reasons:
Build Emotional Affinity
A property settlement gift promotes trust and loyalty which strengthens their emotional affinity with your brand.
Making them feel appreciated is the key to long-lasting client relationships and goodwill.
A token of appreciation can show that you value their time and that the relationship is not just transactional.
This leaves a great impression when they decide to contact you again for future property deals.
Encourage Referrals
A satisfied and happy client is likely to refer your service to their network of friends, and family.
This opens up your client base and expands your reach without actively having to chase for leads.
One of the most valuable marketing channels you can get is word-of-mouth referrals by making happy clients into your brand advocates.
Show your Thanks
The process of closing a real estate deal can be complex and demanding. You supported and assisted them with the whole process while they put their trust in you to carry out their property deal.
It’s only natural to show thanks by giving them something tangible that they will remember as a show of your gratitude. This show of thanks further increases the chance that they would use your services again.
Celebrate their Milestone
A big purchase like a home is a significant milestone in someone’s life. Join them in their celebration by giving them a real estate settlement gift that can add to the many positive memories they have with their new milestone.
Stand out from the Competition
Stand out from the crowd with the help of a thoughtful settlement gift that displays your brand’s logo and design.
While your service may have ended with their purchase, they can have something in their home to remember your company apart from others and keep you at the top of their minds.
Promote your Service
A well-executed settlement gift strategy is also another way you can market yourself to clients even after a purchase.
Position your brand positively through the use of curated gifts bearing your logo and branding that will be sure to make them remember you.
Types of Real Estate Settlement Gifts
There are many types of property settlement gifts to choose from depending on your client’s profile and what speaks to your brand’s message.
Here are some of the common ideas to try when curating your welcome gift basket:
Welcome Hampers
Welcome hampers or gift baskets are a popular choice due to their versatility.
You can mix and match different items to include in the basket including things like wine, champagne, chocolates, gourmet food, home decor items, and other personalised goods.
Baskets are great since they add a warmer touch to your gift because of their handpicked nature.
Housewarming Gifts
Help client get settled fast in their new homes with housewarming gifts such as gardening tools, kitchen gadgets, house plants, and other home accessories.
If they happen not to have the items you’re giving yet, then it will surely make their transition to their new home much smoother.
Gift Cards or Vouchers
Gift cards are always a popular gift no matter what occasion because of how versatile they are.
If you are unsure what your client would like, then giving them the power to choose what they like is a safe option.
There are many gift cards such as ones from home stores, furniture stores, local businesses in the area, and even restaurants.
Gadgets and Tech
Modern homes are incorporating technology into everyday life.
Practical gifts like smart home devices, security cameras, and other useful gadgets can help modernize your client’s home and offer them added convenience.
Personalised Items
Add a thoughtful touch to your settlement gift by incorporating personalised items.
Gifts like welcome mats and keychains that include your client’s name, initials, or the address of the property are some of the ways you can personalise your settlement gift.
Inserting a personalised thank you note is a simple but meaningful way to show gratitude to your client.
Personalised Settlement Gifts
Giving your client personalised gifts does more than just appeal to their individuality. Here are some of the reasons why personalisation can be a small but important thing in gift-giving when done right:
- Shows Thoughtfulness and Care — A personalised settlement gift means going the extra mile, that you took the time and effort to put together a gift that reflects their demographics, interests, and personality.
- Makes the Gift Memorable — A personalised gift offers more than just practicality—it creates an emotional connection. Personalised gifts can be more memorable for your clients because they resonate more on a personal level.
- Encourages Reciprocity — Personalised gifts tend to create a sense of reciprocity. This strengthens your relationship with the client.
- Strengthens Relationships — Strengthen your relationship through a personalised gift that creates lasting memories.
Tips for Selecting the Perfect Settlement Gift
Get to Know the Client
There is no one-size-fits-all when it comes to the perfect real estate settlement gift.
Take time to know your client’s hobbies, interests, and preferences based on your conversations and past interactions.
Drawing inspiration from these will help you select a gift that is meaningful for them and one that will leave a lasting impression even after your deal has been closed.
Set the Budget
Determine your budget or how much you’re willing to spend on the gift.
Setting a budget gives you a clearer picture of what gifts are possible to choose from and narrows your options.
Working with a budget lets you decide whether you want to go for one big gift or a collection of smaller gifts in a gift basket.
Align with the Brand
If you are giving a gift on behalf of a brand, try to think whether it reflects the values and mission of your brand.
For instance, a company that embraces digitalisation may align better with tech-related gifts rather than more traditional housewarming gifts.
Remember that the gift will be an extension of your brand so establishing that strong connection between your brand and gift will help with your brand recognition.
Get Creative
Even with budget and brand in mind, you can still think outside the box for some real estate settlement gifts for your clients.
Sometimes the best gifts are ones that both surprise and delight them and giving them something unique and unforgettable can go a long way.
Personalise
Make your clients feel special by personalising their gifts.
Add their name and initials or a special note with the gift explaining why you got them those items.
This is a small gesture that can go a long way in creating a good relationship with them.
Deliver Timely
The ‘when’ is just as important as the ‘what.’ The gift may not make the same impression if it is delivered too late.
Take note of gift ideas as you’re engaging with the client and prepare them beforehand so that by the time the property is sold, your clients won’t have to wait long.
If you know their moving-in period, you can deliver it around that time to give them a true welcome or housewarming gift.
Red Tomato’s Top Settlement Gift Picks
Celebrate your client’s home celebration with our curated selection of thoughtful and high-quality gifts that will impress your client and leave a lasting impression.
Our gifts come with customisation so that you can display your branding or personalise it with your client’s name.
Wine Box Gift Set
Let your client indulge in the finer things in life with an elegant wine box gift set.
Made of natural acacia wood with clasp closure, the box is housed with foam cushioning and fabric lining to protect different kinds of wine bottles.
The set includes a foil cutter, a wine aerator, a wine stopper, and a corkscrew. It comes with a branded sleeve that you can customise based on your brand.
Bamboo Bluetooth Speaker
Embrace sustainability without compromising the listening experience with a bamboo Bluetooth speaker.
This speaker is made with a natural bamboo case that is durable and eco-friendly and comes with a light that changes to the music’s rhythm.
Its non-marking base makes it portable and easily placed anywhere in the home. Charging is no problem as it can be recharged from a laptop, power bank, or USB main adapter.
Cooler Basket
Give them the ultimate companion for any outdoor adventure with a cooler basket. This 16L cooler basket is durably built with a strong aluminum frame and has PE foam insulation encased in a water-resistant PEVA liner.
This is perfect for carrying drinks and food that you want to keep cool throughout the trip. It easily folds flat for easy storage when not in use.
Picnic Blanket
Comfort meets style with our luxury striped picnic blankets. Made with soft woven polyester with a water-resistant PEVA backing, this blanket is sure to elevate your picnic experience.
Carry it for your next adventure with the help of its woven carry straps. Personalise it with a leather look patch where your logo or client’s initials can be debossed.
Aroma Diffuser
Turn any space into a relaxing sanctuary with the help of an aroma diffuser
Add some water and essential oils and this aroma diffuser can produce aromatic mist for up to 6 hours.
This aroma diffuser is powered by a USB port and comes with an ambient lighting option that is perfect for setting the right mood.
Why Choose Red Tomato?
Red Tomato is your one-stop shop for settlement gifts that will leave a lasting impression on your clients. Here’s what makes us stand out from the rest of the crowd:
Convenience
We greatly value your time and made our shopping process as seamless as possible.
Browse our full catalogue and get all the details you need from the item descriptions, stock, and pricing.
If you need help with brainstorming, our team of creatives can hop on an ideas call with you to figure out the ideal gift.
Top Notch Quality
At Red Tomato, we value quality above all. This shows in our curated selection of products, partnering with trusted Aussie-based manufacturers and sourcing only the finest materials available.
From eco-friendly home decor to tote bags, our products are crafted with durability in mind to stand the test of time.
Customisation
Adding a personal touch to every item makes the gift-giving experience more memorable.
We believe in the importance of personalisation for our products and offer customisation services with every product.
Whether you want to deboss your brand’s logo or engrave your client’s initials in a gift box, our customisation services empower you to express yourself and make a statement.
Customer Satisfaction
More than just delivering exceptional merchandise, we believe in bringing out the best in every project and that starts with our collaboration.
Our team of product innovators will get to know your gifting goals and will help you every step of the way from merch ideation to prototyping.
Together, we will work to create the perfect settlement gift that will help celebrate your client’s milestone.
Celebrate with Red Tomato
Gift-giving is one of the ways to show gratitude and strengthen ties between two parties and settlement gifts are no different. Crafting a thoughtful and personalised settlement gift can be just as beneficial for both you and your client.
Download our quick guide to settlement gifts to learn more.
Ready to impress your clients with thoughtful settlement gifts? Contact Red Tomato today to explore our curated selection and make your property settlements memorable.
