What did your employees or staff get last Christmas? Do you remember what you gave your clients or business partners? How about your colleagues? If you don’t remember, it’s more than likely that they don’t remember either, which means they don’t remember your brand. Not so good, right?
The good news is that this year you can get into Christmas gift-planning mode early and hit a home run with personalised, innovative, fun and memorable items that will last in your recipient’s mind for the entire year. How do we know that?
Red Tomato is Australia’s leading promotional marketing agency because we care enough to go the extra mile to get you the items your brand needs and your target audience wants. Read on to find out more details about how we do it, and some tips to help you get better results, and check out an impressive case study along with our Christmas Catalogue full of fantastic product ideas. Ready? Let’s go!
Xmas Corporate Merchandise: It’s All About Timing
To truly hit a home run with your corporate gift-giving this year, the first factor to take into consideration is timing. If you get your process started with enough time, chances are you’ll get every detail right, you’ll have time to fix any issues, and the entire process will run smoothly.
Lead Times and Order Placement for Corporate Christmas Gifts
If you’ve read this far, you know we like to go above and beyond your expectations. Allow enough time to review quotes, organise samples and always add a couple of extra days to allow our experts to dig deep and search for new and innovative products that’ll really rock your clients’ socks off!
Remember to take into consideration the time it takes depending on where you get the merch from. For instance:
Local Options: 10 -15 working days.
Last-minute options are available, with 24-hour express services at a premium.
China Air Freight services: 6 – 8 weeks* depending on the item and the supplier.
China Sea Freight services: 10 – 12 weeks*, also depending on the item and the supplier.
*The clock starts once all artwork and sampling is done.
Samples with China
When sampling products with China, it’s okay to have feedback until you’re happy with the product because it can be a hit-and-miss sometimes.
Quality Issues for Corporate Christmas Gifts
Our experts are very passionate about our quality control process. They’ll make sure every order you place is spot-on and meets our and your standards.
In general terms, our QC process involves:
Final artwork sent to China
Sample sent to Red Tomato for QC
The sample sent to the client for approval
Approved items put into mass production
Packing photos – matched with art approval
Order sent to the client after Red Tomato has completed a final QC
Ideal Volume: How Many Items Should You Order?
Generally speaking, when ordering from China the rule is ‘the more the better’, meaning usually over 1000 units.
Over 1CBM* or 100kg – best to send via Sea Freight
25CBM = 20ft container
50CBM = 40ft container
*CBM = Cubic Metre
Bulk Pricing
When you decide to order general merchandise in advance to get bulk pricing, you’ll save time, avoid rushing factories, have a better chance of getting it right the first time, be able to be creative with your order and add fine details such as packaging and ‘surprise and delight elements.
One of our favourite Christmas corporate gift stories is Kennards Hire Christmas Monopoly 2018. Last year, Kennards was celebrating their 70th anniversary and wanted to thank and reward their staff for their hard work, effort and loyalty. They settled on a family classic, Monopoly, that would hero their branches and the range of products that they offer through the property squares, cards and custom tokens. Needless to say, the gift was a success among all recipients and is something they’ll cherish and use for a very long time.
Now you know how the process works and when to get started.
What’s next?
Check out our brand new 2019 Xmas Catalogue! Browse freely and make a list of your favourite items. Then get in touch with our experts so they can guide you through the entire process and make sure Xmas 2019 is unforgettable; plus, get great deals by starting your 2020 branded items planning now too!
Mastering Corporate Gift Giving for Christmas: A Strategic Guide for Businesses
As the festive season approaches, businesses are presented with the unique opportunity to strengthen bonds and express gratitude through the thoughtful gesture of corporate gift-giving. This practice is not just a seasonal tradition, but a strategic tool in building lasting relationships with clients, employees, and partners. With Christmas around the corner, it’s the perfect time to plan and execute your corporate gifting strategy.
In this guide, we’ll walk you through the essential steps of preparing for corporate gift-giving this Christmas, drawing insights and ideas from Red Tomato’s 2023 Christmas Gift Guide to help you make the most impactful choices.
The Importance of Corporate Gift-Giving
Corporate gift-giving during the holiday season extends far beyond the exchange of presents. It’s a powerful way to show appreciation, reinforce relationships, and make a lasting impression. In the realm of business, these gifts are more than just tokens; they are a reflection of your company’s values and commitment to its relationships. Particularly, client retention can significantly benefit from well-thought-out gifts, as they remind clients of the value your business places on their partnership. Similarly, employee morale sees a boost when their efforts are acknowledged with a thoughtful gesture. This holiday season, let your gifts speak volumes about your company’s appreciation and foresight.
Prepare for Christmas Now
Setting A Budget
Effective budgeting is a cornerstone of successful corporate gift-giving, especially during the holiday season. It’s crucial to set a budget that reflects both your company’s financial health and the value you place on your relationships.
Understanding Financial Constraints: Assess your company’s current financial position to determine a realistic budget for corporate gifts. This step is crucial to ensure that your gesture of appreciation aligns with your company’s financial capabilities without causing undue strain.
Allocating Funds Thoughtfully: Once your overall budget is defined, allocate specific amounts to different groups like key clients, employees, and partners. This tailored approach ensures that each segment receives appropriate attention, reflecting their importance to your business.
Quality Over Quantity: In corporate gift-giving, the impact of the gift often outweighs its cost. Prioritise purchasing fewer high-quality items over a larger quantity of less significant gifts. This strategy often leads to a more memorable and valued experience for the recipients.
Accounting for Additional Costs: Don’t overlook additional expenses such as shipping, taxes, and packaging. These can significantly impact your overall budget and should be included in your initial calculations.
Monitoring and Adjusting the Budget: Stay flexible and monitor your spending as you purchase gifts. Be prepared to adjust your budget if you find that initial estimates were off or if unexpected expenses arise.
By meticulously planning and adhering to a well-structured budget, your corporate gift-giving will be financially sustainable and more impactful, ensuring each gift resonates with its recipient on a deeper level.
Creating a Gift List
Once your budget is set, it’s time to draft your gift list.
Who makes the cut?
Clients who’ve supported you through thick and thin, employees who’ve gone the extra mile, and partners who’ve been with you every step of the way. This list is more than a tally of names; it’s a roadmap of relationships you value and want to nurture. Think of each name as an opportunity to strengthen a bond, to show that you don’t just see a business contact but a valued member of your extended corporate family. Personalising this list not only helps in choosing the right gifts but also ensures that each gift resonates with its recipient, making them feel genuinely appreciated.
Choosing Thoughtful Gifts
The art of gift selection is next. This isn’t about ticking boxes; it’s about choosing gifts that resonate. Forget the run-of-the-mill corporate swag; this is your chance to make a statement. It’s about finding something that aligns with the recipient’s interests, something that they wouldn’t just like, but love. A carefully chosen book for the avid reader, a premium coffee set for the caffeine aficionado, or perhaps a tech gadget for the digital guru. Each gift should be a reflection of your understanding and appreciation of the individual. It’s these thoughtful nuances that turn a simple gift into a memorable token of your regard.
Incorporate Branding
Now, let’s talk about branding. This isn’t about slapping your logo on everything in sight. It’s about subtle, tasteful branding that complements the gift. Think embossed notebooks, engraved pens, or customised accessories that carry your brand’s essence without overpowering the gift’s purpose. The goal is to remind the recipients of your brand, but in a way that enhances the gift’s value. This delicate balance of branding can transform a nice gift into a powerful brand touchpoint, reinforcing your company’s image while still prioritising the recipient’s experience.
Personalise Your Gifts
Gift Presentation
Presentation is everything. It’s not just what you give, but how you give it. In the world of corporate gift giving, first impressions count. This Christmas, give your gifts the wrapping they deserve. Opt for elegant packaging, tasteful wrapping, and perhaps a handwritten note for that personal touch. It’s these little details that transform a gift from ordinary to extraordinary. Imagine the delight when your gift stands out for its class and attention to detail – it’s like the icing on the Christmas cake. A well-presented gift not only looks great but also shows that you care enough to put in the extra effort.
Red Tomato’s 2023 Christmas Gift Guide
If you’re searching for exceptional gift ideas for this Christmas season, Red Tomato’s 2023 Christmas Gift Guide is your ideal destination. This specially curated collection is an abundant source of corporate gift ideas, thoughtfully selected to match the current season’s trends in Australia. The range includes chic tech accessories, exquisite gourmet hampers, and more, ensuring a variety of choices for everyone. These gifts are more than just items; they embody experiences, create lasting memories, and serve as heartfelt tokens of appreciation.
Your Ultimate Guide to Corporate Christmas Gifts
Elevate your corporate gifting this Christmas with Red Tomato’s exclusive offerings. Our 2023 Christmas Gift Guide is specially crafted to provide you with a plethora of unique corporate gift ideas, perfect for impressing clients and showing genuine appreciation to your team. Each item in the guide is selected for its quality, ensuring your gifts reflect the excellence of your brand.
In addition to our gift guide, explore our selection of bespoke Christmas hampers. These hampers are filled with a variety of premium items, ideal for adding a touch of luxury and festivity to your corporate gifting. Whether it’s for a client or an employee, our hampers are designed to deliver delight and make a lasting impression.
At Red Tomato, we understand the importance of thoughtful gifting. That’s why we offer customisation options to align with your brand and the unique preferences of your recipients. Our team is here to assist you in selecting and personalising your gifts, ensuring they are not just presents, but meaningful gestures of appreciation.
Contact us today to discover how our Christmas Gift Guide and exclusive hampers can transform your holiday gifting strategy. Let Red Tomato help you make this festive season memorable with gifts that truly stand out.
Embrace the spirit of giving with Red Tomato, where every gift is a testament to quality and care.
Do you have any tips on how to prepare for corporate giving this Christmas? Is there anything you’d like to know more about? Please share in the comments below!
Experts emphasize the importance of giving and gratitude in business practices for a reason
During the holiday season giving and gratitude to the ones you care about is more important than ever. When running any kind of company, there are ways to show that you are thankful not only for your employees but for your clients as well. Think about it; if you had no customers, you would have no revenue, and no way to support yourself. Therefore, customers are a big deal, and it’s not a coincidence that most successful businesses go out of their way to show their appreciation.
In today’s global business environment, people have a myriad of choices for any given product. Chances are, if you don’t fulfill your clients’ expectations, they won’t hesitate to look elsewhere. As a result, people want more than just a standard experience when they pay for your services. They want excellence; they want to feel important, and more than anything else, they want to feel appreciated.
Deciding how to show your clients you care and that you are grateful for their business can be difficult. However, one of the best approaches is the simplest: saying “thank you.” Christmas is coming up, so now is the time to plan on how you will express your gratitude in an eloquent, memorable way. After all, there is an art to giving and gratitude. Anyone can throw around an empty “thanks” out of routine or obligation. However, clients will remember the companies that have gone out of their way to truly, sincerely show their appreciation.
Giving Gratitude Goes A Long Way
At Red Tomato, we know how important your clients are to you, and we want to help take the guess work out of choosing what to give this holiday season. No matter what kind of a business you run or who your clients are, we’ve got the options covered for you. Aside from our impressive price points (our gifts start at just $10 each), each item will be printed or engraved with your clients’ first names. This attention to detail and quality, as well as personally-selected items, demonstrates that you see your clients as individual human beings, not just nameless, faceless numbers.
This kind of recognition is crucial in establishing trust with clients, which will ultimately lead to their loyalty. Around Christmas time, you want to treat your repeat consumers to a lavish gift, such as one of our hampers. If you have had one-time customers, or have a campaign to reactivate old clients, this is a perfect opportunity to remind them that you’re still available if they need your services again. For this type of customer, we would suggest investing in gifts like these.
Showing gratitude and appreciation to your clients in a meaningful way truly is an art. Thankfully, with Red Tomato’s variety of personalised business Christmas gifts, you don’t have to be an artist to extend your gratefulness. With these presents, your clients will feel a unique sense of personal recognition. This Christmas, make a memorable impression with one of our gifts. This is how to keep your clients coming back long after the holidays.
If you need assistance in selecting the perfect gift for your customers, let us know! We are here to make your corporate holiday shopping as simple as possible.
1300 776 733
hi@redtomato.com.au 
